How to run an online business

Pinterest has one of the top marketing buzzwords of 2012, as its explosive growth (even though it’s still in invite-only status) has left business owners the world over scrambling to get a good idea of how to utilise it to promote their own business and products.  Read More >>>

News that Adobe has ended support of its widespread Mobile Flash technology, which allows the viewing of around a quarter of small business websites from mobile and tablet devices in the UK, could cost SMEs a total of £500 million as their websites become obsolete to a significant percentage of web users.With approximately 25 per cent of small business websites using at least some elements of Flash in their website it is estimated that t could cost an average of £1,000 per site to upgrade. So if even half of the UK’s 4.5 million SMEs have a website, that’s a potential cost to the SME community of over £500 million. Read More >>>

Search engine optimisation has become a key component in business marketing today. If you want your website to help improve your business, it will be important to make sure the articles you write are good enough to be published anywhere online. You will also want your website to be ranked as high as possible by search engines, and in order to do so, you will need to create quality articles for many other websites. Read More >>>

Just a few months ago, Google kicked brands, businesses, bands, and other non-personal profiles off of Google+, it's social media network, with a message that they’d be welcome back soon with something specifically created for them. That day has come and it's time to exploit the networking and business opportunities on this latest addition to the social media landscape. Read More >>>

Starting a business online is certainly an exciting, risky and potentially lucrative thing to do. If you do it right, and work hard at it you can make a great living for yourself and potentially free yourself from the monotony of the 9-5 lifestyle. Unfortunately, a large majority of people who decide to start selling stuff online never reach this goal. An e-commerce business can fail for a multitude of reasons, but here are 5 common mistakes to avoid. Read More >>>

The Internet is here to stay, no doubt about it. Yet there are still many small businesses haven’t taken the plunge and moved online. Some may not feel they need yet, or cannot perceive the benefits it would bring their business. Others may be scared because the territory is unfamiliar to them. Whatever the case may be, below are some simple steps you can take to move your brick-and-mortar business online—something you must do if you want to be able to compete in the long run. Your customers are online. Your competitors are online. Don’t get left behind.   Read More >>>

Over the last few years 'Cyber Monday' has become a welcome date in the calendars of American online retailers, it has been synonymous with increased sales ahead of Christmas and post-Thanksgiving. As it quickly approaches (Monday 28th November), it is essential that retailers ensure they are sufficiently promoting deals and products before the event hits or they could risk missing a large chunk of pre-Christmas sales Read More >>>

You website looks good, loads quickly, has compelling content but still isn't converting - time to look at the 'calls to action' Read More >>>

Video is all the rage on business websites at the moment. Everywhere you turn there's handy snippets of advice giving all manner of reasons why video is a must on your site. But having added the all important footage are you optimising your page to ensure the all important search engines are giving your video the prominence it deserves ? Read More >>>

The Internet is a wash with websites all vying for visitors. So what do you need to do to stand out from the crowd, get more visitors and more importantly get this visitors coming back time and time again. 
Let's get back to basics. Forget complicated ads, expensive SEO or dubious link building solutions. Getting the basics right will almost certainly stand your site in good stead. 

 Read More >>>